Fitness & Health Advertising Opportunities with BOXROX

Reach Millions of Fitness Consumers Worldwide

With up to 30 million monthly views across our website and social platforms, we connect brands with an engaged international audience of athletes, coaches and fitness enthusiasts.

From digital advertising and sponsored content to athlete-led campaigns and international video production, we bring creative ideas to life and put them in front of the right audiences.

BOXROX is a leading global fitness media publisher covering CrossFit®, HYROX®, functional fitness, health, wellness and performance.

Why Partner with BOXROX?

• Global Reach: Up to 30M monthly views across our website and social platforms, with 700K+ social followers.
• Engaged Audience: Athletes and fitness enthusiasts actively investing in equipment, apparel, nutrition and performance.
• Editorial Expertise: A global network of 200+ contributors, including athletes, coaches, trainers and health professionals.
• Multi-Platform Distribution: Reach audiences through editorial, social media, newsletters, video and event coverage.

Advertising & Media Partnerships

We work with brands, agencies and marketing teams to develop campaigns that combine creative storytelling with effective distribution.

Digital Advertising & Distribution

Reach fitness audiences through BOXROX’s established publishing and social platforms.

Our advertising solutions include:

• Display Advertising: Banner advertising and premium website placements.
• Sponsored Articles: Branded features, product launches and promotional content.
• Social Media Campaigns: Campaigns across Facebook, Instagram, YouTube and TikTok.
• Newsletter Advertising: Sponsored placements reaching our 30K+ subscribers.
• Video Advertising: Pre-roll advertising, branded integrations and sponsorships.
• Integrated Campaigns: Bespoke partnerships combining editorial, social, video and newsletter distribution.

Whether launching a new product, building brand awareness or driving conversions, we develop campaigns around your marketing objectives.

BOXROX Studios – Creative & Video Production

BOXROX Studios is our specialist creative production division, producing commercials, branded campaigns and original content for international fitness, sport and lifestyle brands.

Working with our global production network and Elefant Rock, we deliver end-to-end creative services, from concept development and filming to post-production and delivery.

Our capabilities include:

• Commercials & Brand Campaigns: TV commercials, digital advertising and brand storytelling.
• Branded Content: Athlete-led campaigns, product demonstrations and original programming.
• International Production: Filming and photography worldwide
• White-Label Production: Content created for brands to use across their own advertising and marketing channels.
• Post-Production & Localisation: Editing, motion graphics and multilingual adaptations.

Our recent production and branded content partnerships include RITFIT, PUMA, REP Fitness, Major Fitness and other international fitness brands.

Connect with the People Shaping Fitness

BOXROX works with athletes, coaches, presenters and sporting personalities to create campaigns that connect brands with passionate fitness communities.

Our partnerships include:

• Athlete & Ambassador Campaigns: Talent-led creative, endorsements and branded content.
• Event Coverage: On-site production at HYROX®, CrossFit® and major international fitness events.
• Original Programming: Athlete interviews, documentaries, podcasts and branded series.
• Sponsorship Opportunities: Brand integrations across BOXROX programming and event coverage.

From individual athlete stories to international productions, we help brands become part of the conversation.we help brands connect with fitness audiences through authentic sporting stories.

Product Reviews & BOXROX Rated

Independent Testing. Trusted Recommendations.

BOXROX provides independent product reviews across fitness equipment, apparel, technology, nutrition and recovery.

Our global network of athletes, coaches and experienced reviewers helps consumers make informed purchasing decisions.

BOXROX Rated Accreditation

Products meeting our independent editorial standards may receive BOXROX Rated or BOXROX Highly Rated accreditation.

Brands can license awarded badges for use across their websites, advertising, retail channels and marketing materials.

All ratings are independently determined and cannot be purchased or guaranteed.

Separate commercial opportunities are available for sponsored product showcases and branded campaigns.

Trusted by International Fitness Brands

From global sportswear brands to emerging fitness innovators, BOXROX has delivered campaigns across digital publishing, social media, creative production and live events.

Our partners have included Nike, adidas, Reebok, PUMA, TYR, RITFIT, REP Fitness, Major Fitness, Rehband, Puori and Velites.

What Our Partners Say

“Working with BOXROX has been a game-changer. Their audience is exactly who we want to reach, and their team goes the extra mile to deliver results.”

— Rehband

“We are teaming up with the #1 CrossFit® and functional fitness magazine worldwide.”

— Puori

Let’s Work Together

Whether you’re launching a product, planning an international campaign, looking for creative production support or exploring advertising opportunities, we’d love to hear from you.

Our team can develop tailored partnerships combining content, production, talent and distribution to meet your objectives.

Contact our partnerships team:

[email protected]

BOXROX — Global Fitness Media, Creative Production & Brand Partnerships